ALBUQUERQUE (KRQE) – Forget “Do Not Call Saul,” now it’s “Do Not Text Saul.” A new campaign using the popularity of “Breaking Bad” is hitting billboards in the metro. Its mission is to stop distracted driving which is often caused by texting and driving. The company behind it, Revo and Smith, is a personal injury law firm. They were also behind the “Do Not Call Saul” billboard campaign last year.
The show “Better Call Saul,” the prequel to “Breaking Bad,” will premiere Feb. 8.
ALBUQUERQUE, NM (KRQE) — The law firm behind the mysterious “Better Not Call Saul” billboards is at again. They have a new billboard that’s popped up in Albuquerque which they hope will combat distracted driving, with the message “Do Not Text Saul.” The new AMC “Breaking Bad” spin-off, “Better Call Saul,” premieres on AMC next month.